Introducing Brooklyn Roasting Company

Introducing Brooklyn Roasting Company


Hi I’m Dan Finn from the Brooklyn Roasting company. I take care of our business development and key
partnerships. We’re delighted to be on campus at Stony Brook. We’ve been around ten years and we roast right here in the Brooklyn Navy yard. Our mission is to
serve and source sustainable coffees from the world’s most renowned regions and
that can be the birthplace of coffee Ethiopia or it could be Sumatra in
Indonesia and so we want to source responsibly. Over 90 percent of our
coffees are fair-trade certified and the reason that we buy fair-trade green
coffees or raw coffee is it allows us to guarantee the farmer a living wage. So
that’s sort of our mission and our focus and we think it’s really going to
resonate with the students on campus. So at Brooklyn roasting we have a program
which we call the color of coffee and we simply say when you taste coffee it’s
very difficult unlike beer or wine most shades of coffee are brown so we say “take
a sip with your eyes” and the color of coffee is taking that a step further.
Underneath the surface of the coffee are these wonderful flavors so for example
the lemony flavor in our Ethiopia wash coffee you could resonate that with
yellow or our deep dark chocolatey Sumatra you
can resonate that with Brown you actually see on how packaging these
swirls, these color swirls. So that’s what the color of coffee is all about, celebrating
the diverse range of coffees that we source and roast at Brooklyn Roasting.
We have a comic book and we’ve just released issue two of the comic book.
Issue two is all about coffee origins and we have a famous coffee character
called captain coffee so it’s a way that you can really understand the process
that we go through in sourcing coffee that’s fair-trade certified in a fun
informative way.

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