New Mexico native revamps traditional chile roaster

New Mexico native revamps traditional chile roaster


CHILE ROASTING IS A LONGSTANDING TRADITION HERE… BUT ONE NATIVE NEW MEXICAN THINKS IT COULD USE AN UPGRADE. NEWS 13’S LYSEE MITRI SHOWS YOU THE ROASTER HE CREATED TO MAKE THE PROCESS FASTER AND EASIER. THIS… …NATS close it… IS THE SIGHT MOST NEW MEXICANS PICTURE, TO GO ALONG WITH THAT UNMISTAKABLE SMELL… …cu shot NATS roasting… OF GREEN CHILE ROASTING. …roaster NATS… BUT ONE NATIVE NEW MEXICAN HAS A NEW TWIST ON THIS OLD TRADITION. … “I grew up with the chile going to the farmer’s markets having the roasters blaring and the smell surrounding our town”… MARSHALL BERG, ORGINALLY FROM SANTA FE… MISSES THAT NOW THAT HE’S LIVING IN PORTLAND, OREGON. SO HE STARTED ROASTING IT HIMSELF WITH HIS FRIEND NATHANIEL GALLAGHER, USING A TRADITIONAL ROASTER… BUT THAT DIDN’T WORK OUT SO WELL. …it was burning us we couldn’t get chile in and out. it was cumbersome we had a hand crank roaster… SO THEY MADE THEIR OWN — “A LA MAQUINA” ROASTER. AT FIRST IT WAS JUST FOR THEMSELVES — BUT THEY’VE SOLD SEVEN TO INTERESTED GROCERY STORE CHAINS… AND DECIDED TO LAUNCH A CAMPAIGN ON THE WEBSITE “KICKSTARTER” TO RAISE MONEY — IN HOPES OF ROLLING OUT MORE OF THE ROASTERS …flip the switch to get the barrel rolling… IN TIME FOR CHILE SEASON NEXT YEAR. THEY SAY THEIR MODEL IS BETTER… FASTER AND SAFER. THEY CREATED A SMALL SIZE AND A BIG ONE. …machismo will do 20 pounds in three minutes… IT GOES FOR ABOUT 3- THOUSAND DOLLARS. ULTIMATELY THEY SAY… THEIR CREATION IS A PRODUCT OF THEIR LOVE FOR CHILE AND A RESPECT FOR THE TRADITION — A TRIBUTE, IF YOU WILL. LYSEE MITRI, KRQE NEWS 13. THE KICKSTARTER CAMPAIGN HAS RAISED ABOUT 65-HUNDRED DOLLARS SO FAR… STILL A LONG WAY FROM THE GOAL OF 25- THOUSAND. FOR MORE INFORMATION … CHECK OUT OUR KRQE APP OR GO TO KRQE DOT COM. .

5 thoughts on “New Mexico native revamps traditional chile roaster”

  1. Awesome. Wish them a lot of success. Don't let the foes of capitalism demonize you. If there's a market gap to be filled, fill it!

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