Water Street Brewery offers beer with a ‘hoppy’ twist — crickets!

Water Street Brewery offers beer with a ‘hoppy’ twist — crickets!


REPORTS NEW TONIGHT COME IT HAS GOT A HOPPY TWIST. >>I AM HERE AT WATER STREET BREWERY IN DOWNTOWN MILWAUKEE. WE ARE TALKING ABOUT A COOL NEW CRAZY BEER THAT IS ON TAP RIGHT NOW. IT IS THEIR CHOCOLATE COVERED CRICKETS DOUBT. I WANT TO BRING IN GEORGE. HE IS THE BREWMASTER. AND GEORGE, HOW DID THIS CRAZY IDEA COME ABOUT HERE?>>ME AND MY WIFE HAD BEEN TALKING ABOUT EATING BUGS FOR A WHILE. IT SOUNDS WEIRD, BUT THE PROTEIN IN THEM AND SUSTAINABILITY OF THEM, AND WE WERE DOING A GRAPEFRUIT IPA AND I WAS PAGING THROUGH THE CATALOG OF STUFF THAT WAS OFFERED BY THIS COMPANY AND I SAW CRICKETS AND I THOUGHT MAYBE I’LL THROW CRICKETS IN A BEER.>>THE CRICKETS ARE ADDED AS A POWDER DOING THE MASHING PROCESS. IT’S NOT LIKE THERE’S WHOLE BUGS FLOATING IN IT. WE ARE JUST TRYING TO USE A CRICKET POWDER AND THROWING INTO THE ORIGINAL COOKING THING.>>AND THE REACTION FROM FAMILY, FRIENDS, CUSTOMERS WHEN YOU TELL THEM ABOUT THIS BEER?>>MOST OF THEM ARE LIKE ‘OHH.’ I HAVE A LOT OF ADVENTUROUS FRIENDS THAT ARE LIKE, ‘I WANT TO TRY THAT. THAT SOUNDS NEAT.’ >>OK, HERE IT IS. THE CHOCOLATE COVERED CRICKET STOUT. GOT TO SMELL IT FIRST.>>NOW WE HAVE A LOT OF COCOA NIBBS IN THERE TOO, SO IT’S NOT JUST THE CRICKETS AND MAYBE YOU CAN’T FIND THE FLAVOR OF CRICKETS IN THERE. CRICKETS ARE PRETTY NEUTRAL. ALL RIGHT, SO IF YOU WANT A TASTE ALL YOU HAVE TO DO IS COME TO ANY OF THE FOUR WATER STREET BREWERY LOCATIONS LOCATED IN OUR AREA. IT IS ON TAP NOW.

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